Reebok Ads

Add these ads to your collection of those that set unrealistic expectations for women's bodies. I agree with this person's comment: "There’s no reason to try to rationalize away the chauvinism in the ads — Reebok doesn’t want you to. From the very text of the website that Meg quotes — “88% of men will be speechless. 78% of women will be jealous” — Reebok makes it clear these shoes are about image and not substance — specifically crafting a woman’s body for men’s eyes. And the main competition they are good for is to continue to foment the battle among women themselves over who better achieves the patriarchal ideal."